What is digital marketing in 2024? Explained with examples

Digital Marketing

All Articles Digital marketing in 2024 continues to evolve, incorporating a mix of traditional strategies and cutting-edge technologies to effectively engage with audiences across various digital platforms.  The essence of digital marketing lies in its ability to personalize the user experience, leverage data analytics for targeted campaigns, and integrate new technologies to stay ahead in […]

Jobs at Risk of Automation in the Next Decade

Jobs at Risk of Automation in the Next Decade

All Articles The dawn of a new era in technology heralds significant transformations in the job market, with automation at the forefront of this change.  As we venture into the next decade, the intersection of artificial intelligence (AI), machine learning (ML), and robotics with the workforce presents challenges and opportunities.  This comprehensive guide delves into […]

Why businesses should look for rich content creators

Strategic Content creators

Businesses should stop knocking on the wrong door! Look for rich content creators instead of traditional marketing and advertising companies In 2024, the digital landscape is evolving rapidly, with innovations like Apple Vision Pro and TikTok’s expansion into landscape-oriented, long-duration videos, making information more accessible.  The ability to learn virtually any skill, such as setting […]

The Boom of Digital Marketing Agencies in Manila [Updated]

Digital Marketing Boom in 2023

After Covid-19, we entered a new era in digital marketing where every business was looking to get online.  This has led to many companies sprouting everywhere to offer digital services to meet the growing market demand. In 2023, Sri Lanka has seen a meteoric rise in the digital marketing sector.  Despite having a relatively small […]

Use your office email on Google in 2024 [Updated]

Gmail

Unlock Google’s Universe Without a Gmail Account Here is how you signup to Google using your office email! The Myth of Mandatory Gmail Accounts It’s a widespread belief that to dive into Google’s ecosystem—be it for analytics, AdWords, or Docs—a Gmail account is mandatory. However, this isn’t the case.  Google allows users to sign up […]

Future of a Digital Marketing Agency in Manila

Future of Digital Marketing in Sri Lanka

All Articles Digital marketing in the Philippines is experiencing rapid evolution, with AI reshaping the landscape at an incredible pace. Similar to global trends, digital marketing agencies in the Philippines face intense local and international competition. The Philippines’ digital marketing agencies are uniquely positioned to tap into international markets, presenting boundless opportunities. However, this exposure […]

Ethical Considerations in AI for Digital Marketing

Ethical Considerations in AI for Digital Marketing

All Articles With the rapid advancement of Artificial Intelligence (AI) in digital marketing, it’s essential to address the ethical considerations that accompany its use.  AI technologies have transformed how businesses engage with customers, analyze data, and optimize marketing strategies.  However, this surge in AI adoption brings forth a range of ethical challenges that businesses must […]

7 Best WordPress Newsletter Plugins For 2024

best wordpress newsletter plugins in 2024

All Articles In 2024, when Google’s AI Agents are soon to arrive, and other cutting-edge tools are making the infrastructure to run a business more accessible at the enterprise level to small business owners, digital marketing and newsletters will be crucial tools for engaging with your audience and driving traffic to your website. WordPress’s user […]

Hyper-Localized Storytelling in Manila

Localized Storytelling in Sri Lanka's Social Media Landscape

Introduction In the vibrant and diverse terrain of Sri Lanka’s social media marketing, there lies an often-overlooked gem – Hyper-localized Storytelling.  This tactic goes beyond the traditional approach of targeting geographies; it delves into the heart of local communities, tapping into their unique stories, traditions, and values.  In a country rich in cultural nuances and […]

Digital Marketing Agencies in Manila that fits you in 2024

Digital Marketing

Digital Marketing Agency in Manila Why HypeX Stands Out In the rapidly evolving digital landscape, the way brands interact with their customers is constantly changing.  With the emergence of platforms like TikTok, Triller, and Clubhouse, the digital marketing scene is more vibrant and challenging than ever.  Amidst this digital cacophony, larger brands are increasingly recognizing […]