How should a company position itself on shared values in 2024?
All Articles How do companies stand out in a world overflowing with choices and brands? The answer lies in shared values. Here’s what you need to know on positioning your company based on shared values and why it’s more crucial than ever. Understanding Shared Values Have you ever heard the saying, “Birds of a feather […]
Case: Google Ads Cost And Service Fee In 2024
All Articles You may have noticed an increase in satellite clinics opening up recently, popping up like mushrooms nationwide. In Sri Lanka, there is a notion that many doctors working for the government don’t make great money, and they could be making it in a private hospital or their practice. In private hospitals and clinics […]
Emotional Maturity: An attitude built by experience
All Articles Emotional Growth Vs Physical Development One of the most intriguing aspects of human development is the often asynchronous growth between our emotional capacities and physical maturity. As we age, mastering control over our impulses and the nuances of our communication does not necessarily follow suit. This disparity becomes particularly evident in interpersonal dynamics, […]
How to Disavow Links to Your Site?
All Articles Maintaining a clean link profile is essential to improving your website’s ranking in the complex world of SEO. One tactic for maintaining a healthy site is disavowing unwanted links. This guide will help you identify, prepare, and submit your disavow file to improve your site’s link profile. Understanding Disavow Links Disavow links are […]
How to Spot and Report Black Hat SEO Tactics in Manila
Navigating the Murky Waters of Black Hat SEO Understanding Black Hat SEOIn the fast-paced race to the top of Google’s search results, certain businesses and SEO vendors can sometimes be lured into the siren song of black hat SEO. These strategies not only infringe on Google’s guidelines but also risk compromising the integrity of search […]
What is Generative Engine Optimization?
All Articles Digital marketing is undergoing a significant transformation, primarily due to the emergence of Generative Engine Optimization (GEO). This guide is designed to clarify what GEO is and explain its crucial role in redefining content creation and SEO practices for digital marketing agencies in Sri Lanka. Our aim is to make it easy for […]
A Comprehensive Guide to Choosing the Best Digital Marketing Agency in Manila
In today’s digital age, establishing a robust online presence is paramount for any business, regardless of its size or industry. If you’re a business owner in Sri Lanka, partnering with the right digital marketing agency can be the difference between achieving significant growth or stagnating. This guide aims to shed light on the top digital […]
Big Data: The Future of Digital Marketing
All Articles The surge of information from various sources, such as social media, online transactions, and IoT devices, has created an invaluable resource: Big Data. This phenomenon isn’t just a fleeting trend but a cornerstone for organizations aiming to outpace their competition. Big Data embodies a transformative force, offering insights that pave the way for […]
What is digital marketing in 2024? Explained with examples
All Articles Digital marketing in 2024 continues to evolve, incorporating a mix of traditional strategies and cutting-edge technologies to effectively engage with audiences across various digital platforms. The essence of digital marketing lies in its ability to personalize the user experience, leverage data analytics for targeted campaigns, and integrate new technologies to stay ahead in […]
Jobs at Risk of Automation in the Next Decade
All Articles The dawn of a new era in technology heralds significant transformations in the job market, with automation at the forefront of this change. As we venture into the next decade, the intersection of artificial intelligence (AI), machine learning (ML), and robotics with the workforce presents challenges and opportunities. This comprehensive guide delves into […]