July 5, 2023 | Digital Marketing Agency in Manila | Web Design

Business in the Philippines has faced many ups and downs during the past decades. Continued political instability, a 30-year-long civil war, Natural disasters such as the 2004 tsunami, and the recent COVID-19 pandemic are some of the critical factors affecting businesses overall. Finding new business means and upgrading game plans to cope with different challenges is inevitable. Now is the digital age, and this is the time for a digital transformation for businesses in the Philippines. Entrepreneurs in the Philippines must embrace digital innovations and adapt their businesses accordingly, as that is the most promising way of winning the game amidst the number of barriers deployed by COVID-19, such as social distances and import restrictions. Below are a few ways of adopting digital innovations to uplift businesses in the Philippines. Embedding a digital strategy Customers are keen to contact the brands they love through different channels. 92% of the customers love interacting with live chat services when dealing with a business. 78% of clients use mobile devices to purchase products and services. Hence, to optimize customer engagement and maximize customer satisfaction, even Filipino entrepreneurs must integrate a digital strategy into the overall business strategy. As a premier digital marketing agency in Manila, HYPE X is always there to help you build and implement your digital strategy in your business. Automation Digital innovation brings the ultimate potential for your business. Automation is a phenomenal step in any business's digital transformation. When the time incentive or routine work is automated, the company's human resources can be employed in more important and creative tasks. It is said that automation can raise the productivity of the global economy by 1.4% annually, and the same applies to the Philippines. Automation gives businesses less labor incentive and enhances the accuracy level of the automated process when compared to doing it manually. Invest in web application security. Cybersecurity is a well-concerned topic these days. Especially in the business world, the majority of customers prefer to deal with companies that are high-security enabled. Weak web applications cause data breaches, often losing many customers at once. Further, 83% of web traffic is caused by API traffic. So, it is compulsory to ensure businesses are well-secured online. Reusable applications Many businesses use applications, and if applications can be created so that businesses can reuse them as reusable integration assets over time rather than creating new structures from scratch, it will be a time—and cost-saving way for companies. Hence, businesses should pay attention to developing digital assets that are easily integrated for different occasions and purposes. Digital innovation is expensive, but it is indeed an investment for the business in the long run. Without making a system change to adopt more digital features in business operations, it is hard to even think of competing in the market in the future or nowadays. Considered embracing digital innovations for business growth in the Philippines. Share This Post

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Day: July 5, 2023

Digital Innovations to uplift business in the Philippines

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